Contentstack's AXP unites Content Cloud, Data Cloud, and Agent OS to cut operational debt and power hyper-personalized digital experiences. Backed by Insight.
About the role
This is a senior-level individual contributor role with significant ownership and influence. You’ll own the product line end to end, including positioning, packaging, launches, buyer narratives, pricing, competitive strategy, and field readiness. You’ll also help raise the bar for the broader product marketing team without directly managing them and serve as a strategic resource when the function lead is unavailable.
What they're looking for
- Own the commercial strategy for Content Cloud, including positioning, packaging, launches, buyer narratives, and field readiness
- Own the renewal and expansion narrative for our largest installed base, including opportunities to grow adoption of Assets and Launch
- Lead competitive strategy, including battlecards, win/loss insights, enterprise RFP/RFI support, and translating competitive deal intelligence into product strategy
- Own pricing, packaging, ICP, and core value propositions, partnering closely with Sales, Product, and Marketing
- Define and measure adoption goals for launches, using data and customer feedback to improve go-to-market strategies
- Bring the voice of the customer and market into our strategy through regular customer conversations, analyst briefings, and competitive research
More about this role
Contentstack is redefining how modern digital experiences are built and managed. As the pioneer of the Agentic Experience Platform (AXP), Contentstack brings together structured content and brand governance (Content Cloud), real-time customer data, omnichannel personalization (Data Cloud) and autonomous AI orchestration (Agent OS) into one unified system.
While many organizations adopted headless CMS or standalone AI tools expecting transformation, they often found themselves managing disconnected systems and manual workflows. Contentstack helps enterprises move beyond that complexity by connecting content, data and AI in a way that makes digital experiences faster to launch, easier to manage and more adaptive in real time.
Leading brands including Steve Madden, LG Electronics, Subaru of America, Dolce & Gabbana, ASICS, Decathlon, and Caesars Entertainment rely on Contentstack to reduce operational friction and deliver personalized, scalable digital experiences with confidence. The company is known for its customer-first culture and commitment to the communities it serves through the Contentstack Cares program.
Learn more at www.contentstack.com .
At Contentstack we are more than...
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