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About the role
Descript is at an inflection point. We have 50M+ users, genuine product-market fit, and a real opportunity to move upmarket—converting high-fit self-serve users into consolidated enterprise contracts and going after the accounts that belong in our pipeline. As Head of Enterprise Marketing, you'll own that motion end-to-end.
What they're looking for
- 8+ years of B2B marketing experience, with at least 3 years building or scaling an upmarket or enterprise demand motion
- Experience at a PLG or product-led company—you understand the self-serve-to-enterprise conversion motion and have driven it
- Consumer-to-B2B crossover experience, you know how to market to users who are also buyers
- Strong analytical skills and a track record of building measurement frameworks that actually get used
- Experience co-owning pipeline targets with Sales in an accountable, collaborative way
- Deep familiarity with modern ABM tooling and CRM/MAP integration
More about this role
Descript is at an inflection point. We have 50M+ users, genuine product-market fit, and a real opportunity to move upmarket—converting high-fit self-serve users into consolidated enterprise contracts and going after the accounts that belong in our pipeline. As Head of Enterprise Marketing, you'll own that motion end-to-end.
This is a builder role for someone who's done it before: someone who can meticulously understand what's driving inbound interest, identify which accounts to go after and why, and design the campaigns, lifecycle plays, and conversion experiments to bring them in. You'll co-own upmarket pipeline with Sales, partner with Product on the self-serve-to-enterprise conversion motion, and partner with our in-house Growth/Paid team and RevOps to make sure the whole system is instrumented and accountable.
The raw materials are here—a passionate user community, a strong product, and a large market. This hire shapes what we do with them upmarket.
Pipeline Strategy & Execution
- Co-own upmarket pipeline targets with Sales, with shared accountability for sourced and influenced pipeline
- Build and execute an enterprise demand playbook: ICP definition, target account...
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