EarnIn is an app that gives you access to the pay you've earned - when you want it. Get paid for the hours you've worked without waiting for payday. Backed by a16z and Felicis.
About the role
As our Senior Growth Marketing Manager, Paid Social, you'll be central to how we grow our member base, running, testing, and tuning campaigns across paid social platforms (Meta, TikTok, Reddit, Snap, and more) as well as programmatic. You'll partner day to day with Analytics, Creative, and Product to design rigorous tests and move growth faster. You'll also take ownership of our paid social AI workflows and insight reporting, and shape where they go next.
What they're looking for
- 4+ years of experience in growth marketing, with 7+ years of hands-on experience in B2C growth marketing for a mobile-first company
- Proven experience in executing and optimizing campaigns across Paid Social and Programmatic channels
- Strong analytical skills (incrementality testing, MMM, marginal CAC, etc.) with the ability to interpret data and make informed decisions to improve performance
- Deep experience with mobile attribution and MMPs
- Ability to balance strategic thinking with hands-on execution
- Collaborative mindset and ability to work across teams to align efforts and achieve shared goals
More about this role
As one of the first pioneers of earned wage access, our passion at EarnIn is building products that deliver real-time financial flexibility for those with the unique needs of living paycheck to paycheck. Our community members access their earnings as they earn them, with options to spend, save, and grow their money without mandatory fees, interest rates, or credit checks.
We’re fortunate to have an incredibly experienced leadership team, combined with world-class funding partners like A16Z, Matrix Partners, DST, Ribbit Capital, and a very healthy core business with a tremendous runway. We’re growing fast and are excited to continue bringing world-class talent onboard to help shape the next chapter of our growth journey.
As our Senior Growth Marketing Manager, Paid Social, you'll be central to how we grow our member base, running, testing, and tuning campaigns across paid social platforms (Meta, TikTok, Reddit, Snap, and more) as well as programmatic. You'll partner day to day with Analytics, Creative, and Product to design rigorous tests and move growth faster. You'll also take ownership of our paid social AI workflows and insight reporting, and shape where they go next. We're...
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