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Senior Copywriter, Member Activation

EmployerDirect Healthcare · Dallas, TX - Hybrid (3x in office/week); New York, NY - Hybrid (3x in office/week) · Hybrid

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About EmployerDirect Healthcare

See how Lantern’s specialty care platform connects employees to high-quality surgical care through our Network of Excellence for surgery.

About the role

If this sounds like you, we would love to connect to speak further about career opportunities at Lantern. Please apply to our role & someone from our Talent Acquisition Team will reach out to help you navigate our interview process.

What they're looking for

  • A portfolio of short-form, consumer-facing campaign copy (email, text, direct mail, landing pages, or paid ads) with stated results, not just creative samples
  • Direct experience designing and reading A/B or multivariate tests, including ones that lost, and the ability to explain what you did with the result
  • Hands-on experience using AI tools to build a repeatable production or QA workflow, not just to draft copy faster
  • Comfort working from data and being wrong in public — you'd rather ship a testable hypothesis than defend a favorite line
  • Nice to have: experience writing for healthcare, insurance, benefits, or another regulated consumer category
  • Nice to have: familiarity with Salesforce Marketing Cloud or comparable ESPs/CDPs
More about this role

Lantern is the specialty care platform connecting people with the best care when they need it most. By curating a Network of Excellence comprised of the nation's top specialists for surgery, cancer care, infusions and more, Lantern delivers excellent care with significant cost savings to employers and their workforces. Lantern also pairs members with a dedicated care team, including Care Advocates and nurses, for the entirety of their care journey, helping them get back to good health, back to their families and back to work. With convenient access to specialists nationwide, Lantern means quality care is within driving distance for most. Lantern is trusted by the nation's largest employers to deliver care to more than 6 million members across the country. Learn more about us at lanterncare.com.

SENIOR COPYWRITER, MEMBER ACTIVATION

Lantern helps employers reduce medical spend by getting members to the right specialty care center of excellence for plannable surgery, cancer support, and specialty infusions. The Member Activation team owns the outreach and engagement engine that turns eligible members into first calls and cases, the leading indicator for procedure volume and revenue....

Read the full posting on EmployerDirect Healthcare's site ↗

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