Esri is the global market leader in Geographic Information System (GIS) technology, location intelligence, mapping software, and spatial analytics. Esri software is deployed in more than 350,000 organizations and 75 percent of Fortune 500 companies. Backed by Space Capital.
About the role
Are you an experienced social media strategist with a deep understanding of digital engagement and video production expertise? Esri is seeking a Sr. Social Media Specialist to develop social media content with a focus on video content for all platforms, drive brand awareness, and enhance community engagement. In this role, you will contribute to the execution of high-impact campaigns, analyze performance metrics at a strategic level, and contribute to the evolution of Esri’s social presence.
What they're looking for
- 5+ years of experience in social media marketing, digital content creation, or a related field
- Proven success developing and executing social media strategies, with expertise in social video production, content creation, and performance optimization
- Strong technical proficiency in video production, including creating both low-fi and high-fi content, and expert-level skills in Adobe Premiere Pro, After Effects, Frame.io, and related creative tools
- Experience using social media platforms and analytics tools, particularly YouTube and Meta, to measure performance and inform strategy
- Demonstrated ability to lead cross-functional initiatives, mentor team members, and collaborate effectively across organizations
- Bachelor’s degree in marketing, communications, journalism, public relations, film and video production, or a related field
More about this role
Are you an experienced social media strategist with a deep understanding of digital engagement and video production expertise? Esri is seeking a Sr. Social Media Specialist to develop social media content with a focus on video content for all platforms, drive brand awareness, and enhance community engagement. In this role, you will contribute to the execution of high-impact campaigns, analyze performance metrics at a strategic level, and contribute to the evolution of Esri’s social presence. If you thrive in fast-paced environments, have advanced social video, editing, and production skills with a proven track record of driving social media success, we want to hear from you!
- Shoot, produce, and edit video content . Work alongside a fast-moving creative team focused on compelling storytelling that supports Esri users and appeals to a growing fanbase.
- Develop and contribute to social media strategy. Develop and implement innovative strategies that align with Esri’s business goals and go-to-market campaigns. Establish best practices and ensure consistency in messaging, branding, and engagement across all platforms with a special focus on social video and YouTube.
- Manage and...
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