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About the role
We are seeking a strategic, data-driven Vice President of Demand Generation to build and lead a predictable, scalable growth engine. This leader will own demand creation, pipeline generation, and opportunity acceleration across the customer journey.
What they're looking for
- 10+ years of B2B marketing experience, including 5+ years leading revenue or demand generation teams
- Experience leading global demand generation, field marketing, and partner marketing functions
- Proven success building B2B marketing functions and scalable pipeline programs in high-growth, early-stage environments
- Experience overseeing integrated programs that generate pipeline, accelerate opportunities, and grow customer relationships
- Deep understanding of sales-led and product-led growth, including how to connect product signals, marketing engagement, and sales outreach
- Track record of building operating models, including planning processes, governance, measurement, and reporting
More about this role
We are seeking a strategic, data-driven Vice President of Demand Generation to build and lead a predictable, scalable growth engine. This leader will own demand creation, pipeline generation, and opportunity acceleration across the customer journey.
The ideal candidate can connect product engagement, marketing signals, and sales outreach to drive efficient customer acquisition and revenue growth. This role will partner closely with Sales, Product, Product Marketing, Marketing Operations, and Customer Success. This role will be onsite 5 days a week in San Francisco or New York.
Build and execute a full-funnel B2B revenue marketing strategy, from awareness through pipeline creation, acceleration, and customer expansion.
Lead and develop global demand generation, field marketing, and partner marketing teams, setting clear priorities and performance expectations.
Own pipeline creation and acceleration targets, acquisition efficiency, conversion rates, and marketing’s contribution to revenue.
Set the strategy for integrated programs across digital, events, partners, field marketing, and account-based channels.
Connect sales-led and product-led growth by translating product usage, buyer...
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