Startups · AI

Head of Growth Marketing

Firecrawl · San Francisco, CA · On-site

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About Firecrawl

Firecrawl is the web data API to search, scrape, and interact with the web at scale. Turn any source into clean Markdown or structured data your agents can ship with. Backed by Y Combinator.

About the role

Own weekly signup pacing and growth across core acquisition channels. You're accountable to the number, not just the strategy Own growth marketing strategy and execution end to end, including the call on which channels to scale and which to kill

What they're looking for

  • Growth experience at an actual open source company. This is the hard requirement. Devtools or API-first alone isn't it. We need someone who's run growth where the product is open source and the audience found you through the repo
  • You can walk through experiments you've run, one that worked and one that didn't, with the numbers and what you changed after
  • Strong management instincts. You can run a team with a mix of channel specialists, create cadence, drive accountability, and keep everyone moving in the same direction without needing perfect information to do it
  • Fluent in modern distribution. SEO/GEO, content, paid, product launches, AI-native discovery. You have real operational depth across multiple channels, not just talking points
  • Good messaging taste. You're not a pure brand specialist, but you know what good looks like and can hold a high bar across everything that goes out without being the bottleneck
  • Comfortable working directly with founders. No committee, no approval layers. You'll have a direct line to Eric and be expected to push back, make calls, and own the outcome
More about this role

You'll own the growth engine behind how Firecrawl acquires and activates users, across content, SEO/GEO, product marketing, paid, partnerships, social, and emerging agent-first distribution channels. This is a technical, operator-first role. You'll own growth marketing strategy and execution across every channel, including which channels to scale and which to kill, and you'll run the operating system behind our signup growth: pacing, channel mix, performance diagnosis, prioritization, hiring, and team execution. You'll work closely with Eric Ciarla, our CGO, who owns narrative, launches, and open source, while you own building and running the machine that turns growth into a number that moves every single week.

Equity Range: Competitive equity. Details shared during the process.

Job Type: Full-Time

Experience: 2–3+ years in growth or marketing at an open source company, ready to step up to a head-of role. This is a level-up hire, not a lateral move for an existing VP.

Work Authorization: Must be authorized to work in the United States. We're not able to sponsor US visas right now, though that may change down the line.

Firecrawl is the easiest way to turn the web into data AI...

Read the full posting on Firecrawl's site ↗

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