Flow is the iterative requirements and verification platform built for hardware teams to ship complex systems faster. Backed by Sequoia and Air Street.
About the role
Flow is seeking a Head of Growth Marketing to build the demand engine behind our go-to-market. You will own how engineering leaders in aerospace, defense, automotive, and adjacent industries discover Flow, and you will turn that awareness into qualified pipeline. Own pipeline: set demand generation targets alongside sales and leadership, then build and run the programs to hit them.
More about this role
Flow Engineering is an AI-native requirements platform for modern engineering organizations, enabling hardware teams to collaborate with AI agents to design, validate, and evolve complex systems with speed and rigor.
Flow is seeking a Head of Growth Marketing to build the demand engine behind our go-to-market. You will own how engineering leaders in aerospace, defense, automotive, and adjacent industries discover Flow, and you will turn that awareness into qualified pipeline.
Own pipeline: set demand generation targets alongside sales and leadership, then build and run the programs to hit them.
Build a repeatable inbound motion across content, search, paid, email, and web, with honest attribution from first touch to closed won.
Run account-based campaigns against a defined list of hardware engineering organizations, working shoulder to shoulder with founder-led and early enterprise sales.
Develop messaging and positioning for a technical audience of systems engineers, program managers, and engineering executives, then test it until it lands.
Treat the website as a conversion surface: product pages, technical content, demo requests, and self-serve entry points.
Own the events and...
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