Are you ready to trade your job for a journey? Become a FlyMate! Passion, excitement & global collaboration are all core to what it means to be a FlyMate. At Flywire, we’re on a mission to deliver the world’s most important and complex payments. Backed by Techstars.
About the role
As Flywire continues to scale its Education software and payments platform, Product Marketing plays a central role in how we turn product capability into market impact. This role sits at the intersection of Product and Go to Market. The focus is straightforward. Make our solutions easy to understand, easy to sell, and clearly differentiated. You will shape how we position our products, how we go to market, and how we enable teams to win. The output shows up in pipeline quality, conversion, and revenue.
What they're looking for
- At least 5 to 8 years of B2B product marketing experience across SaaS, payments, fintech, or similar environments
- Proven track record owning positioning, go to market launches, and enablement with clear ties to pipeline, conversion, and revenue
- Strong commercial and product instincts, with a clear understanding of B2B buying cycles and enterprise sales motions
- Ability to translate complex products into simple, compelling value propositions that resonate with buyers
- Comfortable operating cross functionally and partnering closely with Product, Sales, and broader commercial teams
- Hands on experience using AI in day to day marketing workflows, with a focus on improving speed, quality, and scale
More about this role
As Flywire continues to scale its Education software and payments platform, Product Marketing plays a central role in how we turn product capability into market impact.
This role sits at the intersection of Product and Go to Market. The focus is straightforward. Make our solutions easy to understand, easy to sell, and clearly differentiated. You will shape how we position our products, how we go to market, and how we enable teams to win. The output shows up in pipeline quality, conversion, and revenue.
You will connect product strategy, customer insight, and commercial execution. That means sharpening our story, targeting the right customers, and ensuring consistency across every touchpoint. It also means bringing real feedback from the field back into how we evolve both messaging and product direction.
- Define clear, differentiated positioning and value propositions for our Education solutions
- Own Ideal Customer Profiles and buyer personas grounded in customer and market insight
- Translate complex software and payments capabilities into simple, compelling narratives
- Ensure consistency across Product, Marketing, and Sales
- Lead go to market strategy for launches, releases,...
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