Genentech discovers, develops, manufactures and commercializes treatments for patients with serious and life-threatening medical conditions. Backed by North Carolina Biotechnology Center.
About the role
This is an on-site position; you must be willing to work on-site. You will define architecture across customer data, identity, segmentation, personalization, web experiences, social engagement, orchestration, activation, and measurement capabilities.. Working closely with business, product, engineering, data, and vendor teams, you will drive architecture decisions that balance current delivery needs with long-term scalability and sustainability.
What they're looking for
- 7+ years of experience in Solution Architecture, Customer Data Platforms (CDPs), Marketing Technology, Digital Engagement, Omnichannel ecosystems, or similar experience
- Must have a bachelor's degree
- Experience designing customer data, identity, integration, and activation architectures across CRM, CDPs, and customer engagement platforms
- Experience with Customer Data Platforms (CDPs) and omnichannel engagement platforms, preferably Adobe Experience Platform
- Experience designing integrations across CRM, MDM, consent, analytics, and activation platforms
- Experience in the Pharmaceutical domain is a plus
More about this role
The Senior Omnichannel Solution Architect is responsible for designing scalable, business-driven solutions that enable Genentech’s omnichannel engagement and orchestration capabilities.
This role focuses on building and evolving an integrated ecosystem leveraging Adobe Experience Platform (RT-CDP, Adobe Journey Optimizer, and Customer Journey Analytics), while ensuring alignment with enterprise architecture, data strategy, privacy, and governance standards.
This is an on-site position; you must be willing to work on-site.
You will define architecture across customer data, identity, segmentation, personalization, web experiences, social engagement, orchestration, activation, and measurement capabilities.. Working closely with business, product, engineering, data, and vendor teams, you will drive architecture decisions that balance current delivery needs with long-term scalability and sustainability.
Job Responsibilities
Architecture & Solution Design
- Define end-to-end omnichannel architecture aligned with business and enterprise standards.
- Establish customer data models, identity frameworks, integration patterns, and architecture best practices.
- Define and manage...
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