Startups · AI

Senior Product Marketing Manager, Handshake AI

Handshake · San Francisco, CA · On-site

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About Handshake

Backed by Kleiner Perkins and Lightspeed.

About the role

You'll be the end-to-end product marketing owner for Handshake AI's frontier lab business, the connective tissue between research, product, sales, and the market. You'll translate deep technical work into positioning that lands with researchers and lab leadership, then arm sales with everything they need to close and grow those relationships. This is a build-from-scratch seat: you'll set the GTM playbook for a business growing faster than almost anything in AI.

What they're looking for

  • 6+ years of experience in product marketing, content marketing, or a related B2B marketing discipline
  • Comfortable operating in ambiguity — you can make progress without a perfect brief and know how to prioritize
  • Ability to influence at all levels, including executives
  • Strong project management skills, with experience coordinating complex, multi-stakeholder launches
  • Experience building sales enablement materials, including competitive positioning and technical demo content
  • A track record of 0-to-1 program building — comfortable building from scratch, wearing multiple hats, and scaling based on data
More about this role

Handshake was founded on a simple belief that everyone deserves a path to a great career, regardless of where they went to school or who they know. Today, we power 25 million job seekers, 1 million+ employers, and 1,600 educational institutions.

In 2025, we started Handshake AI and built the fastest-growing AI data business in history. We work directly with frontier AI lab researchers to create evaluations, publish benchmarks, and push the boundary of data. We've grown from $0 to ~$1B run rate and pay ~$60M to over 30K individuals every month. Now, we are bringing the same capabilities to grow the Enterprise business.

Shape how every career evolves in the AI economy, at global scale, with impact your friends, family and peers can see and feel

Partner hand-in-hand with world-class AI labs, Fortune 500 partners and the world's top educational institutions

Work together with engineers, scientists, operators, and more from Palantir, Meta, Scale AI, and former YC founders

Build a massive, fast-growing business with billions in revenue

Human data is the core infrastructure to AI advancement. Frontier AI labs currently improve model capabilities with various data-intensive post-training...

Read the full posting on Handshake's site ↗

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