Startups · AI

Performance Marketing & Paid Acquisition Lead

Harper · San Francisco · On-site

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About Harper

You make one call, we make the rest. Harper learns your business, works every market that can write it, and brings back the right coverage at the right price. Backed by Peak XV, Y Combinator and Antler.

About the role

Harper's growth engine runs on speed, precision, and automation, and you own the digital channels that feed the sales floor — accountable for turning spend into revenue. You own Harper's paid growth machine end-to-end: channel strategy, experimentation, funnel optimization, and automation. The job is simple to state and hard to do — drive qualified demand efficiently and at scale across Google, Meta, and lead-bidding marketplaces, optimizing the full funnel from click to bind.

What they're looking for

  • You think in CAC, conversion rates, and throughput — and you enjoy owning revenue-impacting systems
  • You're hands-on and comfortable operating without layers
  • You love testing, iterating, and scaling what works — and killing what doesn't, fast
  • You want tight feedback loops with sales and product
  • You have 5+ years in performance marketing, paid acquisition, or growth, with hands-on Google Ads and Meta experience at meaningful budgets
  • You're comfortable owning outcomes tied to pipeline and revenue, not impressions or clicks
More about this role

Harper is an AI-native commercial insurance company in San Francisco. We're not bolting AI onto insurance — we're rebuilding the entire business as software, on a simple bet: turning expert human judgment into compute is one of the largest transitions left to make, and a trillion-dollar industry still run 90% by hand is the place to prove it. We've grown ~100x in the last year and we move at that speed — on-site, in person, long days, very high standards. Almost no one joins Harper for insurance; they join to build the company that replaces how it works.

Harper's growth engine runs on speed, precision, and automation, and you own the digital channels that feed the sales floor — accountable for turning spend into revenue. You own Harper's paid growth machine end-to-end: channel strategy, experimentation, funnel optimization, and automation. The job is simple to state and hard to do — drive qualified demand efficiently and at scale across Google, Meta, and lead-bidding marketplaces, optimizing the full funnel from click to bind.

This is not a brand role — it's a numbers, systems, and scale role. You sit alongside sales and engineering, see how leads convert in real time, and...

Read the full posting on Harper's site ↗

Marketing

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