HealthVerity is a provider of technologies and software tools that enable healthcare providers, such as Pharmaceutical manufacturers, Hospitals, and Payers, to discover, license, and integrate patient data from a wide range of traditional and emerging data... Backed by Flare Capital Partners.
About the role
We are seeking a Vice President - Marketing with extensive B2B, account-based marketing and direct to Pharma experience to build and creatively communicate our real-world data value proposition to Pharmaceutical Manufacturers, Government health agencies, Health systems, Insurance carriers and Analytics companies that serve those market segments.
What they're looking for
- 15+ years of experience across corporate and product marketing including at least 10 years crafting marketing efforts to Pharmaceutical Manufacturers, SaaS experience preferred
- 10+ years of experience in managing teams and developing talented personnel
- Proven experience building and integrating marketing teams with demonstrated track record for launching new products and services
- Proven experience working with direct marketing and sales executives to deliver business outcomes
- Demonstrated ability to gather and synthesize key inputs to drive business planning and strategy
- Excellent communication skills (written, verbal, visual), both for internal audiences and customer-facing messages
More about this role
We are seeking a Vice President - Marketing with extensive B2B, account-based marketing and direct to Pharma experience to build and creatively communicate our real-world data value proposition to Pharmaceutical Manufacturers, Government health agencies, Health systems, Insurance carriers and Analytics companies that serve those market segments. In this senior role, you will own the strategic build out and execution of our digital, PR and trade show marketing strategies as we evangelize our approach to key stakeholders across the healthcare landscape . This includes responsibility for evolving our positioning, competitive differentiation, messaging and customer engagement around our identity, privacy, governance and data exchange solutions that support HealthVerity Marketplace, the nation’s largest healthcare and consumer data ecosystem.
You will work collaboratively with our executive team and will report directly to our Chief Operating Officer.
- Become our chief storyteller - demonstrate the ability to quickly understand our products and value add so as to meaningfully evangelize our unique selling proposition to clients and employees.
- Market Positioning and Product...
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