Meet the powerful, purpose-built co-branded products that seamlessly adapt to your brand. Backed by Khosla and Kleiner Perkins.
About the role
Own marketing strategy, planning, execution, and performance for major co-branded partners, with direct accountability for partner growth outcomes including acquisition volume, activation, spend, and retention Lead the development of 12-month marketing roadmaps in partnership with GMs, including quarterly planning cycles, budget allocation, and investment tradeoff decisions
What they're looking for
- 7 to 10+ years of growth marketing or partner marketing experience in financial services or fintech, with a track record of leading (not just supporting) the launch and scaling of products or partnerships
- Deep technical knowledge of marketing workflows across paid and owned channels, including lifecycle campaign deployment through tools like Braze, with the ability to make architectural and workflow decisions
- Experience with affiliate platforms (Impact, AWIN) and paid acquisition channels (paid social, paid search), with demonstrated ability to optimize channel mix and manage meaningful media budgets
- Strong analytical skills with proven experience diagnosing funnel performance, designing experiments, and optimizing CAC, approval rates, activation rates, LTV, and retention at scale
- Proven ability to build marketing plans, experimentation frameworks, and funnel optimization strategies in close partnership with cross-functional teams, and the leadership skills to drive alignment and accountability
- Track record of building trust and credibility with senior partner stakeholders, with the ability to represent Imprint's marketing strategy at the executive level
More about this role
Imprint helps the world's best brands grow the lifetime value of their customers. We started with co-branded credit cards and rebuilt them to be smarter, more rewarding, and brand-first. We partner with companies like Crate & Barrel, Rakuten, Booking.com , H-E-B, Fetch, and Shell to launch modern credit programs that deepen loyalty, unlock savings, and drive growth. But the card is just the beginning. We combine advanced payments infrastructure, intelligent underwriting, and deep customer data to create delightful and personalized experiences for members as well as efficient and profitable relationships for our brand partners. Our robust technology and world-class operations allow us and our brand partners to offer powerful financial products without becoming a bank.
In the U.S., co-branded cards alone account for over $300 billion in annual spend, and most still run on decades-old legacy bank systems. Imprint is the modern alternative: flexible, embeddable, and built for how people actually pay today. Backed by Kleiner Perkins, Thrive Capital, Ribbit, and Khosla Ventures, we're building a world-class team to redefine how people pay and how brands grow. If you want to move fast,...
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