Instrumentl automates grant discovery and management for nonprofits. Backed by Y Combinator and 500 Global.
About the role
We’re hiring a Senior Content Marketing Manager, reporting to the Senior Product Marketing Manager, to own Instrumentl’s content ecosystem as we evolve from a grant discovery tool into a full-lifecycle grant operating system. You’ll steward our editorial vision and brand voice across every channel, drive full-funnel growth, and shape how nonprofits discover and trust Instrumentl as the platform they can’t live without.
What they're looking for
- 6+ years of experience in content marketing or content strategy
- Experience owning both demand-gen content (SEO, gated assets) and editorial/brand-building content (thought leadership, original research)
- SEO and GEO fluency: keyword strategy, on-page execution, and technical SEO basics
- Strong writer with editorial judgment: you can spot AI slop, surface-level filler, or a clunky sentence at a glance
- Ability to quickly develop subject matter expertise in a complex domain through research and SME interviews
More about this role
Nonprofits do some of the most important work in the world, and most of them are still managing grants in spreadsheets. We’re fixing that.
Instrumentl is a profitable, hypergrowth, YC-backed SaaS platform building the operating system for grant-funded organizations. More than 5,500 nonprofits use Instrumentl to discover, track, and win grant funding, from local community organizations to the San Diego Zoo and the University of Alaska. Collectively they’ve moved over $1 billion through our platform.
We’re doubling year over year, customers love us (NPS 65+, Ellis PMF 60+), and we’re hiring people who want to build something that matters.
We’re hiring a Senior Content Marketing Manager, reporting to the Senior Product Marketing Manager, to own Instrumentl’s content ecosystem as we evolve from a grant discovery tool into a full-lifecycle grant operating system. You’ll steward our editorial vision and brand voice across every channel, drive full-funnel growth, and shape how nonprofits discover and trust Instrumentl as the platform they can’t live without.
- Partner with growth product, agencies, and freelancers to grow SEO and GEO traffic quarter over quarter
- Guide keyword and topic...
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