Knit is an AI-Native Research Agency that combines the rigor and expertise of a traditional agency with the speed and efficiency of AI. Backed by Techstars.
About the role
The Director of Growth Marketing will play a critical role in scaling Knit’s go-to-market engine . This leader will own the strategy and execution required to consistently generate high-quality Sales Qualified Leads (SQLs), driving predictable pipeline growth through disciplined, data-driven growth programs.
What they're looking for
- 6+ years of B2B growth, demand generation, or performance marketing experience, including experience in high-growth or scaling organizations
- Proven success driving pipeline and revenue impact in an enterprise GTM motion
- Strong experience across growth channels, including paid, organic, content, and events
- Experience managing marketing budgets including setting initial budgets, allocating spend across channels, and reporting on impact of spend
- Command of marketing analytics, funnel metrics, and performance management
- Hands-on experience with modern marketing automation, CRM, and analytics tooling
More about this role
Knit is the AI-native research agency helping brands automate and accelerate primary research. With our Researcher-Driven AI, we’ve condensed the entire quant + qual research process from weeks into days (sometimes hours!) for 50+ enterprise brands — including Amazon, T-Mobile, Mars, NASCAR, and more. We’re on a mission to scale and democratize world-class research. From survey generation to stakeholder-ready reports, our platform is redefining how insights teams operate — and we need your help to push the limits of what’s possible.
The Director of Growth Marketing will play a critical role in scaling Knit’s go-to-market engine . This leader will own the strategy and execution required to consistently generate high-quality Sales Qualified Leads (SQLs), driving predictable pipeline growth through disciplined, data-driven growth programs.
You will own growth marketing strategy and execution across targeted paid, organic, content-led, lifecycle, and account-based programs. You will work closely with Sales, SDRs, Product Marketing, Content Marketing, Marketing Operations, RevOps, and the team responsible for events to turn Knit’s positioning and market opportunities into measurable...
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