About Knotch We're a growth-stage technology company helping brands optimize content performance and apply AI to modern marketing. Our culture is fast-paced, entrepreneurial, and highly adaptable—we move quickly, test ideas, and evolve with our customers. Backed by NEA.
About the role
We're looking for an Insights Analyst who can master the Knotch One platform and transform complex data into compelling, actionable insights that drive client outcomes.
What they're looking for
- Analyze complex data from web analytics, journey analytics, and survey platforms (qualitative + quantitative data) to uncover meaningful patterns and insights
- Translate data into stories that connect technical findings to client business goals and desired outcomes in language stakeholders understand
- Develop test-and-learn plans based on insights to help clients optimize their content and marketing strategies
- Collaborate with account teams to tailor reports, insights, and recommendations to each client team's objectives and context
- Support client needs as needed to help your Knotch Pod communicate findings and answer technical questions
- Ensure data quality and rigor by maintaining high standards for data cleanliness, accuracy, and statistical validity
More about this role
About the role
We're looking for an Insights Analyst who can master the Knotch One platform and transform complex data into compelling, actionable insights that drive client outcomes.
As a Knotch Insights Analyst, you'll dive deep into web analytics, journey data, and survey results to uncover the story behind the numbers. You'll translate technical findings into clear recommendations and test-and-learn plans that align with each client's unique business goals. Working closely with your account team, you'll ensure every insight is tailored, relevant, and ready to drive impact.
This role sits within a Knotch Pod team with high visibility and direct client impact. Knotch Pods include an Account Director, a Director of Client Outcomes, a Customer Ops Specialist, and an Analyst. Knotch Pods work on the same group of enterprise clients (multiple clients and/or multiple lines of business within the same client) to give you consistency in what projects you work on. You'll work alongside this team to turn data into decisions that drive desired business outcomes for our enterprise clients.
Responsibilities
- Analyze complex data from web analytics, journey analytics, and survey platforms...
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