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Senior Manager, Brand Social

Ladder · Austin, Texas · On-site

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About Ladder

Get stronger & workout more. Free 7 day trial, no credit card needed! Backed by General Catalyst.

About the role

Ideate and produce social content series that resonate with the Ladder user, through speaking videos, coach content and member UGC Collaborate with our creative team, as well as your creators and coaches to craft campaigns that turn heads and generate buzz

What they're looking for

  • Located in Austin, TX (We help with relocation)
  • Legit, proven experience in a social media role with real results
  • A deep understanding of social strategy across platforms (Instagram, TikTok, YouTube and X)
  • A sharp understanding of cultural trends and the ever-evolving social media landscape
  • Ability to shoot and edit high-quality, mobile content
  • A hunger for outside-the-box, viral marketing that breaks through the noise
More about this role

Ladder is looking to hire a brilliant social strategist and day-to-day platform operator who thinks in formats, has socially-native self-awareness and knows how to execute quickly. You’re not here to churn out basic posts or hit a daily post quota; you’re here to make Ladder’s social presence a smash-follow.

We want our channels to turn heads, spark conversations, and stay on the cutting edge of culture. Your role: Amplify the Ladder experience by running our organic social strategy, showcasing why Ladder is the world’s best fitness app and bring real value to our community through smart education and bold entertainment.

Let’s be honest, anyone can do social media. We’re looking for a rare breed, the 1% of social marketers — someone who is intensely passionate about content strategy and creation, with a proven track record, has self-awareness and cultural taste for days and isn’t afraid to lead.

VP, Brand & Creative

Ideate and produce social content series that resonate with the Ladder user, through speaking videos, coach content and member UGC

Collaborate with our creative team, as well as your creators and coaches to craft campaigns that turn heads and generate buzz

Optimize...

Read the full posting on Ladder's site ↗

Marketing

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