Fully automated GTM for small business. Backed by Y Combinator.
About the role
You might launch a ridiculous stunt, hack distribution in a strange way, help us show up somewhere nobody expects us, find a sales channel that sounds absurd until it works, etc.
What they're looking for
- You've personally grown product hands-on (not just automating GTM workflows) for consumer or small business
- You naturally think to do things that are unusual, scrappy, eccentric, difficult, or unscalable if they might work
- When you have a crazy idea, your first instinct is to figure out how to test it — not explain why it can't be done
- You are highly creative and hands-on. This is far from simply engineering automations
More about this role
LemonLime automates sales and marketing for small businesses. In short, we get them customers, and we do it for them completely hands-off.
Doing this is more than promoting our own brand – it’s getting in the trenches to understand every single company and industry we work with to make LemonLime better, constantly.
There’s the obvious, which is all critical: outbound, partnerships, content, sales strategies. We also like to go a step above that with our GTM. Bold, weird, occasionally crazy shit that falls flat 95% of the time and changes the world the other 5%.
This is not growth engineering . This is growth. We want someone who can execute ideas other companies would never try, with justification for why and a deep understanding of how it aligns with who we are.
You might launch a ridiculous stunt, hack distribution in a strange way, help us show up somewhere nobody expects us, find a sales channel that sounds absurd until it works, etc.
The bar is not “is this normal?”
The bar is “is there any universe where this could work?”
- Across industries, understanding outreach channels (email, LinkedIn, socials, the ones you haven’t tried), partnerships, content, events, and the special...
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