Liftoff helps advertisers, publishers, game developers and DSPs scale revenue growth with solutions to market and monetize mobile apps. Backed by General Atlantic.
About the role
Liftoff’s solutions, including Accelerate, Direct, Monetize, Intelligence, and Vungle Exchange, support over 6,600 mobile businesses across 74 countries in sectors such as gaming, social, finance, ecommerce, and entertainment. Founded in 2012 and headquartered in Redwood City, CA, Liftoff has a diverse, global presence.
What they're looking for
- 8+ years of product management experience, with meaningful time in performance advertising: DSP, retargeting platform, measurement/MMP, or ad network e-commerce products
- A track record of carrying a product from beta to GA, including at least one experience where you recommended killing or materially pivoting something based on the data
- Comfort operating in a 0-to-1 incubation environment: small, funded pilots, hands-on customer management, and shipping against explicit go/no-go criteria
- Demonstrated ML experimentation experience: you can read a confidence interval, challenge an experiment design, and make a ship/no-ship call under uncertainty
- Cross-functional leadership across engineering, ML, go-to-market, sales engineering, creative, and finance without direct authority over any of them
More about this role
Liftoff is a leading AI-powered performance marketing platform for the mobile app economy. Our end-to-end technology stack helps app marketers acquire and retain high-value users, while enabling publishers to maximize revenue across programmatic and direct demand.
Liftoff’s solutions, including Accelerate, Direct, Monetize, Intelligence, and Vungle Exchange, support over 6,600 mobile businesses across 74 countries in sectors such as gaming, social, finance, ecommerce, and entertainment. Founded in 2012 and headquartered in Redwood City, CA, Liftoff has a diverse, global presence.
Liftoff is building a new e-commerce advertising platform, and we're looking for a Product Manager to own it from zero to one. Today the product drives app users to purchase directly on merchants' e-commerce sites. You'll take the product from its current early state through beta and on the path to general availability, partnering with a dedicated engineering team, our ML organization, and go-to-market teams to set strategy, prioritize the roadmap, and decide what's in and out of scope. This is a senior, largely individual-contributor role with real autonomy: you'll own the business case, the...
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