Safer, simpler global payments for marketplaces, platforms and banks — compliant by design. Offload risk, unlock revenue, and scale with confidence. Backed by Techstars.
About the role
The Director, Head of Social & Influencer Marketing will be responsible for leading and executing the brand’s social media and influencer strategy across all social platforms that is aligned with the brand pillars, marketing objectives and business goals. In this role, this person will responsible for the development, planning and execution of all strategic 360 social media & influencer plans (including macro, micro and affiliate) .
What they're looking for
- 5-7+ years of experience in social, influencer, growth marketing, social strategy, or creative performance roles within a DTC brand, agency, media company, or high-growth consumer brand
- 2+ years of experience managing a team within marketing to deliver key results and engagement
- Deep understanding of TikTok, Instagram, Meta Ads, YouTube Shorts, creator ecosystems, and platform-specific content behavior
- Strong understanding of paid media KPIs including CTR, CVR, CPM, CAC, ROAS, engagement rate, hook rate, and thumb-stop performance
- Experience developing high-performing paid social creative and conversion-focused content
- Proven ability to analyze performance data and translate insights into creative optimization strategies and scalable testing frameworks
More about this role
About Liquid I.V.
We are committed to building an inclusive culture of belonging that not only embraces the diversity of our people but also reflects the diversity of the communities in which we work and the customers we serve. We know that the happiest and highest performing teams include people with diverse perspectives that encourage new ways of solving problems, so we strive to attract and develop talent from all backgrounds and create workplaces where everyone feels seen, heard, and empowered to bring their full, authentic selves to work.
We are a world-class team of innovators and passionate change-makers, looking to develop transformative hydration solutions and make a meaningful impact on the world around us.
At Liquid I.V., we are committed to building an inclusive culture of belonging that not only embraces the diversity of our people but also reflects the diversity of the communities in which we work and the customers we serve.
Our team members enjoy a flexible and inclusive working environment, a highly collaborative and innovation-forward culture, generous benefits and perks that empower employees to champion their wellbeing every day, as well as an infinite supply of...
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