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Head of Product Marketing

Loop · Chicago, IL · On-site

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About Loop

About Loop Loop is industrializing services through AI, starting with one of the world's most complex industries: the global supply chain. We're an AI-native company built to solve the systemic data problem that's held logistics back for decades. Backed by Index and a16z.

About the role

Loop is hiring a Head of Product Marketing to usher in the next wave of innovations and growth. We're in the early stages of establishing Loop as the leader in the new category of Supply Chain AI, pushing well past the boundaries of existing categories and in the process of still writing our story. Most Head of Product Marketing roles ask you to sharpen positioning inside a category that's already settled. This one asks you to help establish it and prove our right to lead it.

What they're looking for

  • Own positioning, messaging, and buyer insight for Loop, and build the frameworks, personas, and value propositions that sales, marketing, and customer success all work from
  • Convert technical product work into a story anyone can follow. Pull the important pieces out of specs and roadmaps and turn them into decks, one-pagers, and sales narratives that read cleanly and look like Loop
  • Lead competitive intelligence, and turn what you learn into positioning calls, GTM strategy, and input the product team actually uses
  • Support our analyst and press relations engagements with thought leadership content, and help decide how Loop can best leverage these channels to grow our mindshare at shippers
  • Run product launches end to end, from the first internal briefing through the sales enablement and content that carries the message into the field
  • Lead Loop's AI benchmark program. Work with engineering to define what to test and how to run it, then make sure the results actually establish Loop as the AI leader in the supply chain
More about this role

About the Role

Loop is hiring a Head of Product Marketing to usher in the next wave of innovations and growth. We're in the early stages of establishing Loop as the leader in the new category of Supply Chain AI, pushing well past the boundaries of existing categories and in the process of still writing our story. Most Head of Product Marketing roles ask you to sharpen positioning inside a category that's already settled. This one asks you to help establish it and prove our right to lead it.

You'll own messaging, positioning, and buyer insight end to end, and turn what our product and engineering teams build into a story a buyer who has never heard of Loop can follow in one read. You'll run competitive intelligence, lead sales enablement, establish what effective product launches look like in today’s dynamic and AI-driven world, and build out best in class practices with AI to balance efficiency with a real, human voice.

Someone used to the chaos and context–switching of product marketing will thrive in this role. You might be deep in a spreadsheet of win-loss data one hour and arguing with a designer over a one-pager's layout the next, then sitting with a product manager to...

Read the full posting on Loop's site ↗

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