Lyra is your partner in building a culture that celebrates mental well-being. Learn more about how to partner with Lyra and transform workforce mental health. Backed by Greylock and IVP.
About the role
As our department scales, we are seeking a Director of Engagement Strategy to lead high-impact initiatives that connect more people to care through thoughtful, data-informed marketing.
What they're looking for
- 10+ years experience in B2B, B2B2C, or relationship-driven corporate marketing, with at least 5 years successfully managing and developing a team
- Digital health, or fast-growing technology company experience preferred
- Proven track record of developing corporate marketing strategies that drive measurable user outcomes in high-stakes environments
- Exceptional ability to translate complex data and metrics into compelling strategic insights for both internal executives and external client benefits leaders
- Demonstrated success in customer-facing roles with a strong track record of persuading diverse customer stakeholders to adopt marketing recommendations
- Proven experience working cross-functionally to navigate complex initiatives, manage tight timelines, and handle client account escalations
More about this role
About Lyra Health
Lyra Health is a leading provider of evidence-based mental health care, serving more than 20 million people globally in partnership with employers and more than 100 million through health plan and partner relationships. The company has delivered more than 15 million sessions of mental health care, published more than 35 peer-reviewed studies, and delivered unmatched outcomes in terms of access, clinical effectiveness, and cost efficiency. Extensive peer-reviewed research confirms Lyra’s transformative care model helps people recover twice as fast and results in a 26% annual reduction in overall healthcare claims costs. Lyra is transforming access to life-changing mental health care through Lyra Empower, the only fully integrated, AI-powered platform combining the highest-quality care and technology solutions.
As our department scales, we are seeking a Director of Engagement Strategy to lead high-impact initiatives that connect more people to care through thoughtful, data-informed marketing.
Reporting directly to the Senior Director, Customer Marketing, you will drive strategic member communication programs across our book of business, with special attention paid...
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