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About the role
Drive agency path-to-growth planning: Partner with Agency Directors, Account Executives, Specialists, and sales teams to develop and execute agency-level growth plans that identify priority advertisers, growth and recovery opportunities, seasonal moments, product whitespace, and the actions required to accelerate revenue across the agency portfolio. Translate global strategies into compelling, actionable narratives that can be delivered in market and tailored to agency and advertiser needs.
More about this role
Drive agency path-to-growth planning: Partner with Agency Directors, Account Executives, Specialists, and sales teams to develop and execute agency-level growth plans that identify priority advertisers, growth and recovery opportunities, seasonal moments, product whitespace, and the actions required to accelerate revenue across the agency portfolio. Translate global strategies into compelling, actionable narratives that can be delivered in market and tailored to agency and advertiser needs. Think beyond one account or meeting to create programs that can drive impact across dozens of advertisers. Lead scaled education and agency programs: Develop and execute scaled agency enablement programs, workshops, roadshows, and learning experiences that move agencies from awareness to action. Partner across Sales, Marketing, Learning & Development, Product, and other cross-functional teams to identify priority audiences, deliver relevant content, and connect education to advertiser follow-up, product adoption, pipeline, and revenue opportunities. The Emerging & Independent team has already used this model to scale holiday education globally and connect agency sessions to account-level sales...
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