An AI native financial institution. We're making financial services fast and affordable for all, starting with accounting. Backed by Y Combinator.
About the role
Minerva has grown on product and word of mouth: the kind of organic pull most companies spend millions trying to manufacture. Customers find us, our network sends us deals, and the product earns the rest. Now we're building the marketing engine to match the product. You'll be the founding owner of that engine: an always-on system of content, funnels, lifecycle, and demand that compounds month over month.
What they're looking for
- Built a growth function before, ideally as an early/founding marketing hire: you've built engines, not optimized one channel inside a big team
- Full-stack range: you can stand up a content/SEO program, ship a landing page and a lifecycle flow, and direct and hold accountable paid/creative agencies
- Have real product-marketing chops: you've written positioning a sales team actually used, and you can point to a deal your materials helped close
- You live in the numbers: you can pull the data, trust your attribution, and name results you personally drove
- You use AI to do the work of a team and treat that as the baseline
- Located in or willing to relocate to New York City
More about this role
Minerva builds AI for marketing leaders. Our platform lets marketers focus on telling the story of their brand while AI agents handle the operationally intensive work: data management, segment creation, analytics, measurement and reporting.
Everything is built on Minerva's proprietary consumer graph: an identity and attribute layer covering 270M+ U.S. consumers across 2,000+ through-time attributes. On top of it sit two agentic systems built in partnership with OpenAI: an Agentic Data Engineer that unifies and standardizes a brand's first-party data in hours, and an Agentic Data Scientist that trains robust targeting models at scale. Together, our data and platform improve the quality of a brand's first-party data, lift campaign performance and give marketing teams their time back.
We work with leading consumer brands across categories, including the NBA, Capital One, Hard Rock Stadium Group / Miami Dolphins, Wander and Trust & Will. We've raised $20M from The General Partnership, 8VC, Lingotto, NBA Investments, Topology Ventures, Future Positive, Background Capital and many others. Our team brings together operators and investors from Citadel, Dentsu, Bridgewater, Meta...
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