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Content Marketing Specialist

Motive · Hybrid - Austin, Texas · Hybrid

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About Motive

Motive provides an integrated platform to help improve the safety, productivity, and profitability of fleet operations for the physical economy. Backed by Index, Insight and IVP.

About the role

The Content Marketing Specialist executes high-quality content that drives organic search visibility, supports content operations and programs, and brings an open, builder-oriented mindset to understanding Motive’s industry, customers, and content needs.

What they're looking for

  • Demonstrated ability to produce clear, well-structured, accurate content on complex or technical subjects, particularly at the intersection of industry verticals and technology
  • Solid understanding of SEO and AEO principles, with experience applying them in editorial planning or content production a nice to have
  • Highly organized and deadline-oriented, with the ability to manage multiple projects and surface dependencies before they become problems
  • Comfort using data and research tools to inform content decisions, identify gaps, and measure performance
  • Early adopter mindset — curiosity about AI tools and a track record of testing and implementing new approaches to improve output quality or process efficiency
  • Strong collaboration skills, comfortable working across PMM, SEO, campaigns, and other teams to gather information, align on priorities, and keep projects on track
More about this role

Motive empowers the people who run physical operations with tools to make their work safer, more productive, and more profitable. For the first time ever, safety, operations and finance teams can manage their drivers, vehicles, equipment, and fleet related spend in a single system. Combined with industry leading AI, the Motive platform gives you complete visibility and control, and significantly reduces manual workloads by automating and simplifying tasks.

Motive serves nearly 100,000 customers – from Fortune 500 enterprises to small businesses – across a wide range of industries, including transportation and logistics, construction, energy, field service, manufacturing, agriculture, food and beverage, retail, and the public sector.

Visit gomotive.com to learn more.

The Content Marketing Specialist executes high-quality content that drives organic search visibility, supports content operations and programs, and brings an open, builder-oriented mindset to understanding Motive’s industry, customers, and content needs. This role sits within the Content Marketing team and is responsible for producing blog content, supporting content marketing programs by working with cross-functional...

Read the full posting on Motive's site ↗

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