Motive provides an integrated platform to help improve the safety, productivity, and profitability of fleet operations for the physical economy. Backed by Index, Insight and IVP.
About the role
The Senior Content Marketing Strategist owns the strategy, development, and outcomes of Motive’s most important content programs. This senior individual contributor role translates audience and business priorities into a differentiated, full-funnel content that helps move enterprise and strategic prospects and customers through the buying and expansion journey.
What they're looking for
- Demonstrated experience owning a content function, portfolio, or major program from strategy and prioritization through execution, distribution, measurement, and continuous improvement
- Exceptional writing and editing skills, with the ability to translate technical and data-heavy topics into compelling, accessible narratives
- Ability to think beyond the individual asset and design content ecosystems that connect audience needs, funnel stages, formats, channels, and business outcomes
- Experience conducting executive and SME interviews and turning those conversations into high-quality, high-impact content
- Experience developing differentiated content from proprietary data, customer insight, executive perspective, or subject matter expertise
- Strong strategic judgment and the ability to identify program-level opportunities, make tradeoffs, and create clarity in ambiguous, cross-functional environments
More about this role
Motive empowers the people who run physical operations with tools to make their work safer, more productive, and more profitable. For the first time ever, safety, operations and finance teams can manage their drivers, vehicles, equipment, and fleet related spend in a single system. Combined with industry leading AI, the Motive platform gives you complete visibility and control, and significantly reduces manual workloads by automating and simplifying tasks.
Motive serves nearly 100,000 customers – from Fortune 500 enterprises to small businesses – across a wide range of industries, including transportation and logistics, construction, energy, field service, manufacturing, agriculture, food and beverage, retail, and the public sector.
Visit gomotive.com to learn more.
The Senior Content Marketing Strategist owns the strategy, development, and outcomes of Motive’s most important content programs. This senior individual contributor role translates audience and business priorities into a differentiated, full-funnel content that helps move enterprise and strategic prospects and customers through the buying and expansion journey.
This role leads cross-functional programs end-to-end,...
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