About Nerdio At Nerdio, our mission is to simplify the lives of IT professionals and maximize their Microsoft cloud and end user computing investments. Backed by General Atlantic.
About the role
Nerdio is seeking a Director, Integrated Marketing & Programs to lead the strategy, planning, and execution of cross-channel marketing campaigns that drive pipeline, engagement, and brand growth across our enterprise IT and MSP customer segments. This role sits at the intersection of strategy and execution — translating company and product priorities into cohesive, measurable marketing programs that span digital, field, partner, and lifecycle channels.
What they're looking for
- Drive segment- and audience-specific programs: Design and execute targeted programs for Nerdio's key audiences — enterprise IT teams and MSPs — tailoring channel mix and messaging to each segment's buying journey
- Measure and optimize: Define KPIs and reporting frameworks for campaign and program performance (pipeline contribution, engagement, funnel conversion), use data to continuously improve targeting, channel mix, and ROI
- Manage budget and vendors: Own the integrated marketing budget across campaigns and programs, ensuring efficient allocation and strong ROI, manage relevant agency and vendor relationships
- Lead and develop talent: Build, mentor, and manage a team of marketing program/campaign managers, fostering a culture of ownership, creativity, and operational excellence
- Champion the Nerdio brand: Ensure every campaign reflects Nerdio's voice, quality bar, and positioning as the leader in AVD, Windows 365, and Microsoft 365 management
- 8+ years of B2B marketing experience, including 3+ years managing integrated campaigns or marketing programs at a SaaS, cloud, or IT infrastructure/software company
More about this role
About the role
Nerdio is seeking a Director, Integrated Marketing & Programs to lead the strategy, planning, and execution of cross-channel marketing campaigns that drive pipeline, engagement, and brand growth across our enterprise IT and MSP customer segments. This role sits at the intersection of strategy and execution — translating company and product priorities into cohesive, measurable marketing programs that span digital, field, partner, and lifecycle channels. You'll own the integrated marketing calendar end-to-end: aligning campaign themes, messaging, and channel mix with sales, product marketing, and demand generation teams, then driving flawless execution and reporting on results.
As a member of Nerdio’s Marketing Leadership Team, you’ll work closely with the CMO to help shape marketing's strategic priorities, translating leadership vision into actionable plans across the team, and serving as a trusted thought partner on the decisions that shape where marketing invests its time and budget. You’ll also lead special projects and cross-marketing initiatives on the CMO’s behalf. This is a highly cross-functional, builder-oriented role ideal for someone who thrives on...
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