NewsBreak is the best local source for news, videos, and information on safety, accidents, sports, business, celebrity updates, stock market trends, and more.
About the role
Every install we buy starts as a creative someone (or something) made. We're rebuilding that creative pipeline so that *something* is an agent — one that generates thousands of images and videos a day across Meta, Google, TikTok, Pinterest, Reddit, and Snap; watches CPI and ROAS come back; and gets sharper every cycle.
What they're looking for
- CPI-feedback creative critic loop — Extend our LLM critic + performance-feedback regeneration from images-only to images + video + copy, all closed-loop, all running unsupervised at thousands of variants per day
- Generative model router — Pick the right model per brief (Flux Schnell vs Pro, Veo 3, Sora, Runway Gen-3/4, Kling, Hailuo), minimizing $/asset under a quality floor. Prove your routing strategy in production via A/B
- Brand-style LoRA / DreamBooth checkpoint — Train and ship on past CPI-winning ads. Deploy serverless on fal / Replicate. A/B against base Flux on real spend
- Event-triggered ad pipeline (video) — Earthquake hits at 14:02 → by 14:12 you have 50 paused video variants in Meta and TikTok, each with platform-specific aspect ratios and locale-specific voiceover
More about this role
Founded in 2015, NewsBreak is the Content Intelligence platform shaping the future content economy. With over 40 million monthly active users, our flagship platform delivers highly personalized local news and information powered by advanced AI, recommendation systems, and adtech.
Recognized by Fast Company as #32 on the Top Workplaces for Innovators, we're proud to be Great Place to Work® certified and home to a dynamic team of technologists, product innovators, and business leaders who are passionate about solving meaningful challenges at scale.
Together, we reached unicorn status in 2021, and we remain committed to continuing this high-growth trajectory with the right team to fulfill our mission: building the infrastructure layer for content intelligence.
If you’re inspired to dream big, innovate fast, and make a difference, we’d love to hear from you! For more information, visit www.newsbreak.com/about
Every install we buy starts as a creative someone (or something) made. We're rebuilding that creative pipeline so that *something* is an agent — one that generates thousands of images and videos a day across Meta, Google, TikTok, Pinterest, Reddit, and Snap; watches CPI and ROAS...
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