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About the role
Sales Development Representatives (SDRs) generate qualified pipeline by engaging leaders and partnering with some of the largest school districts in the country. They are energized by research and account planning, using a deep understanding of the K–12 landscape to personalize outreach, navigate complex district structures, and lead thoughtful, meaningful cold calls that uncover real district priorities.
What they're looking for
- Demonstrate intellectual curiosity and adaptability by actively seeking feedback, mastering Newsela’s full product suite, and refining your approach daily
- Demonstrate a high intrinsic drive, excellent time management and organization, and a proactive approach to managing your daily responsibilities
- Familiar with sales platforms such as Salesforce, Salesloft, and/or Gong
- A strong communicator who can empathize with the unique challenges of our K-12 buyers, translating those insights into compelling value propositions
- Thrive in a fast-paced environment and use creativity when partnering with team members to ensure flawless execution
- Experiencing using AI tools to drive greater efficiency and productivity
More about this role
Sales Development Representatives (SDRs) generate qualified pipeline by engaging leaders and partnering with some of the largest school districts in the country. They are energized by research and account planning, using a deep understanding of the K–12 landscape to personalize outreach, navigate complex district structures, and lead thoughtful, meaningful cold calls that uncover real district priorities. SDRs collaborate closely with Account Executives, communicate proactively, and take ownership of every opportunity from first touch through handoff. The ideal SDR is intrinsically motivated, highly organized, intellectually curious, and thrives in a collaborative environment where preparation, continuous learning, and purposeful outreach drive results.
This is a fully remote role and an exciting opportunity to have an impact on student outcomes!
- Drive high-volume outbound prospecting through strategic email cadences and targeted daily phone outreach to key school decision-makers, including administrators and instructional coaches.
- Uncover and qualify district needs through consultative conversations, transitioning high-potential leads into qualified opportunities for the...
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