Achieve your desired health and wellness through personalized nutrition counseling. Nourish is the easiest way to find a registered dietitian and get it covered by your insurance. Find a dietitian today and start your telehealth appointments. Backed by Index, Y Combinator and Menlo.
About the role
Lifecycle Marketing is a new function at Nourish, with the opportunity to shape how millions of patients engage with nutrition care. As an early member of the team, you'll help build our program from the ground up — building the strategy, launching experiments, advocating for new capabilities, and laying the foundation for a durable, measurable growth engine.
What they're looking for
- Own the roadmap, strategy, and execution for key lifecycle moments (i.e reactivation, early patient engagement), translating business objectives into programs that directly move retention, LTV, and CAC efficiency
- Own data and reporting to design and run hypothesis-driven A/B tests, build experiment roadmaps, maintain dashboards, and turn insights into action
- Partner cross-functionally with Product, Data, Engineering, and Creative to ensure lifecycle is fully supported and integrated into the patient experience
- Design and scale campaigns across email, SMS, push, and product touch points — building segmentation strategy, personalization frameworks, and journey architecture
- Turn patients signals into outcomes by synthesizing qual and quant insights, building clear readouts that shape our roadmap and align stakeholders
More about this role
Health is the most important thing in life, and the American healthcare system is completely broken - poor outcomes, high cost, bad patient experience. We're building a new system from the ground up.
Our mission is to improve people’s health by making it easy to live a healthy lifestyle.
Nourish is the country's largest dietitian-led metabolic health clinic. We’re an AI-native digital health system matching patients with 10,000+ Registered Dietitians, physicians, medications, lab testing, and AI agents to deliver insurance-covered care across all 50 states. Founded four years ago, we've completed millions of appointments, tripled year-over-year, and partnered with health plans covering 200M+ Americans across 250+ health systems.
In 2026 we raised a $100M Series C , bringing total funding to $215M. The round was led by Menlo Ventures , with participation from Thrive Capital , Index Ventures , J.P. Morgan Growth Equity Partners , Maverick Ventures , Y Combinator , BoxGroup , Atomico , Daybreak , and Operator Partners .
Learn more about our Series C here: Nourish Blog , Bloomberg , Fierce Healthcare , Digital Native , The Pulse Podcast .
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