Startups

Head of Social

Novig · New York · On-site

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About Novig

Novig is a sports trading app for true fans: trade outcomes peer-to-peer, no house edge, better prices than sportsbook odds. CFTC-regulated. Live nationwide. Backed by Y Combinator.

About the role

Novig is building the leading sports prediction market in America — and we're doing it by creating digital content that dominates the feeds of sports fans. We're looking for a Head of Social to own how Novig sounds, looks, and shows up everywhere people already are – social feeds, FYP, comments, DMs. This role spans content, editorial, and community, and it's the difference between a brand people scroll past and one they screenshot.

What they're looking for

  • Own Novig's social content strategy across Instagram, TikTok, X, YouTube, Meta, Reddit, and Discord, setting the editorial direction and the content pillars the team builds against
  • Be the nucleus of the brand on the front lines. You hold the voice, the taste, and the standard, and you make sure everything that goes out feels like Novig and nothing else
  • Manage and develop the team of internal social sports journalists, producers, and contributors. Set priorities, give real feedback, raise the bar on what ships
  • Run a consistent editorial cadence, planning sessions, series mapping, format ideation, so the team always knows what is next and why
  • Read performance across platforms and formats and turn it into clear calls on what to scale and what to cut
  • Jump into execution when the moment demands it. Live events, breaking news, a trend that needs a same day turn
More about this role

$150k – $180k • meaningful equity

Novig is building America's #1 sports prediction market. Our mission is to financialize and democratize sports trading - taking a closed system run by casinos and turning it into a fair, efficient, two-sided market where the power sits with users.

With Novig recently becoming a CFTC-designated market — the fastest designation of its kind in US history— we're bringing the prediction market built for sports fans nationwide.

We're backed by some of Silicon Valley's top investors — Pantera, Forerunner, Lux, NFX, Paul Graham, and Joe Montana — who have collectively invested over $100M behind this vision.

Novig is building the leading sports prediction market in America — and we're doing it by creating digital content that dominates the feeds of sports fans.

We're looking for a Head of Social to own how Novig sounds, looks, and shows up everywhere people already are – social feeds, FYP, comments, DMs. This role spans content, editorial, and community, and it's the difference between a brand people scroll past and one they screenshot.

You'll set the voice, build the content engine, and know instantly which cultural moment or trend is worth jumping on and...

Read the full posting on Novig's site ↗

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