Startups · AI

Director, Growth Marketing

OpenRouter · Remote (US) · Remote

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About OpenRouter

The unified interface for every model. Find the best models & prices for your prompts. Backed by a16z and Menlo.

About the role

OpenRouter grows because developers find it, try it, and route more of their work through it. More than 10 million users and 250k+ apps process 200T+ tokens on the platform every month, nearly all of it starting in self-serve. You’ll own turning that reach into revenue: more of the right developers discovering OpenRouter, signing up, buying their first credits, and growing their usage.

What they're looking for

  • 8+ years in growth or performance marketing, including meaningful time at a developer tools, API-first, or technical B2B SaaS company
  • You’ve been directly accountable for self-serve or usage-based revenue (signup, activation, and spend) as your primary metric
  • You’ve owned an annual multi-channel paid budget of $5M+, or scaled a program from seven figures into that range, and can walk through your CAC, payback math, and the channels you killed
  • Hands-on with the measurement stack: product analytics (PostHog, GA4, Hex, or similar), attribution design, and at least one incrementality or holdout test you designed yourself
  • You’ve owned or directed SEO for a technical product, and you have a working point of view on AEO: what changes when the search result is a ChatGPT answer
  • You’ve built and run CRO/experimentation programs with real statistical discipline: hypothesis, test design, readout, decision
More about this role

OpenRouter is the open AI routing and infrastructure layer that enterprises use to access, manage, and optimize the best large language models across providers—without lock-in, capacity constraints, or unnecessary cost. We power some of the most advanced AI teams in the world by giving them the flexibility to move fast, scale confidently, and stay future-proof as models evolve.

As enterprise adoption of AI accelerates, OpenRouter sits at the center of how organizations operationalize LLMs across research, product, and production workloads.

OpenRouter grows because developers find it, try it, and route more of their work through it. More than 10 million users and 250k+ apps process 200T+ tokens on the platform every month, nearly all of it starting in self-serve. You’ll own turning that reach into revenue: more of the right developers discovering OpenRouter, signing up, buying their first credits, and growing their usage.

You’ll run the self-serve growth engine: paid media and sponsorships, AEO/SEO, conversion optimization on key pages and flows, and the measurement and forecasting that keeps it all optimized. That’s roughly 75% of the role. The other 25% is partnering with our...

Read the full posting on OpenRouter's site ↗

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