OTR Capital provides transportation solutions, transportation factoring, brokerage factoring, Elevate Capital fuel card, client portal, mobile app, BOLT instant payment, fuel advance, lumper advance, and safety score monitor. Backed by Summit Partners.
About the role
OTR Solutions is an innovator in the transportation industry providing a suite of factoring, fuel, and business management focused solutions. We help new and established companies get fast access to the funds they need for daily operations. As a Private Equity backed FinTech company, we are looking to grow our best-in-class financial organization. OTR has been recognized as a “Top Workplace” by the Atlanta Journal-Constitution since 2016! Found on 1752vc Careers, the job board for startup and VC roles.
What they're looking for
- Support the build, launch, and monitoring of multi-channel demand generation campaigns
- Build and update emails, landing pages, forms, audience lists, and campaign workflows
- Assist with audience segmentation and lead nurture programs
- Coordinate campaign assets, timelines, and approvals with Marketing team members
- Perform QA across campaign assets, links, forms, tracking parameters, and workflows before launch
- Monitor campaign performance and help identify trends across engagement, leads, and conversions
More about this role
OTR Solutions is an innovator in the transportation industry providing a suite of factoring, fuel, and business management focused solutions. We help new and established companies get fast access to the funds they need for daily operations. As a Private Equity backed FinTech company, we are looking to grow our best-in-class financial organization.
OTR has been recognized as a “Top Workplace” by the Atlanta Journal-Constitution since 2016!
OTR Solutions is looking for a Demand Generation Specialist to support the execution of marketing campaigns that build awareness, generate qualified leads and contribute to pipeline growth.
Reporting to the Director of Demand Generation, you'll work alongside experienced marketers to build and launch campaigns across email, paid media, digital channels, and other marketing programs. You'll gain hands-on experience with marketing automation, CRM systems, campaign analytics, and experimentation while developing a strong foundation in B2B demand generation.
This is a strong opportunity for an early-career marketer who is curious, analytical, organized, and eager to understand how marketing influences the entire customer journey.
- Support the build,...
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