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Lifecycle Marketing Manager

Pelago · New York, NY · On-site

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About Pelago

Pelago pairs AI-led access with licensed clinicians to treat substance use, mental health, and behavioral addictions, backed by 16 peer-reviewed studies. Backed by Y Combinator.

About the role

We're seeking a Lifecycle Manager to join the Growth Marketing team, the team that looks after member renewal and engagement at Pelago.

What they're looking for

  • 6+ years of experience in lifecycle, retention, or CRM marketing — healthcare, subscription, or other renewal-dependent business models preferred
  • Experience working in B2C or B2C2B environments
  • A track record of revenue-driving metric ownership
  • Experience designing segmented, cadence-based communication programs
  • Strong data instincts, with the ability to build reporting that cross-functional partners actually use and act on
  • Experience with Iterable, Braze, or other consumer engagement platforms
More about this role

Pelago is the leading specialty substance use care provider, built on the belief that effective treatment means matching care intensity to what each member actually needs rather than defaulting to the most expensive intervention. Our programs guide members through every stage of the substance use spectrum, from unhealthy habits to active use disorders, delivering personalized treatment for tobacco, alcohol, opioid, cannabis, and stimulant use based on individual health, habits, genetics, and goals.

With Sona, our voice-first AI Mental Health Specialist, Pelago now applies that same clinically-driven model to mental health, pairing deep clinical expertise with technology to expand access without compromising care quality. We believe technology should make clinical care more precise and more human, not replace the judgment behind it.

Pelago has scaled to helping hundreds of employers and health plans and has already helped more than 750,000 members better manage their substance use. If you're passionate about AI and making an impact on the health of others, join us and make it happen!

We're seeking a Lifecycle Manager to join the Growth Marketing team, the team that looks after...

Read the full posting on Pelago's site ↗

Growth

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