Take Notes in the Real World. Backed by Accel and Y Combinator.
About the role
The owner of Pocket's consumer subscription business across our hardware device and mobile and desktop apps. Your job is to grow subscription revenue by improving conversion, monetization and retention. Found on 1752vc Careers, the job board for startup and VC roles.
What they're looking for
- 7+ years in consumer subscription, growth or monetization, including 3+ years owning subscription revenue or a subscription P&L
- A track record of growing subscription revenue at scale in consumer apps, with quantified results on conversion, ARPU, retention and churn
- Experience in consumer subscription apps, ideally hardware + subscription (e.g. Oura, Whoop, Peloton, Eight Sleep, Garmin) or strong subscription apps (e.g. Calm, Headspace, Duolingo, Strava, Noom, Flo)
- Deep expertise in pricing and packaging: monthly vs annual, plan tiers, trials, credits and paid feature launches
- Strong experimentation skills: test design, sample sizing, reading results and knowing when a result is real
- Hands-on with paywall and subscription tools (RevenueCat, Superwall), product analytics (Amplitude, Mixpanel) and lifecycle tools (Braze, Customer.io )
More about this role
About the role
The owner of Pocket's consumer subscription business across our hardware device and mobile and desktop apps. Your job is to grow subscription revenue by improving conversion, monetization and retention.
Pocket has already reached hundreds of thousands of customers and is scaling toward millions. Every one of them buys a device, sets it up and starts using our mobile and desktop apps. Pocket Pro, our subscription, is a core part of the business and one of our biggest growth levers. You will own its P&L end to end, from the first paywall to renewal.
You will set the subscription and monetization strategy, define how we measure it, run a relentless experimentation program and work directly with engineering and design to ship improvements. You should be equally comfortable setting revenue targets with founders, designing a pricing test and digging into cohort data yourself.
You'll work side by side with our Head of Growth & Marketing, who owns customer acquisition and device sales. They bring users in, and you turn them into active, paying, long-term subscribers. On the product side, you'll work closely with our CTO to prioritize and ship subscription improvements....
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