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About the role
Prosper is seeking a Direct Marketing Manager to lead creative strategy, campaign testing, and full end-to-end production execution for our Credit Card direct mail portfolio. Reporting directly to the Director of Direct Mail Strategy & Analytics, you will take direct ownership of our Credit Card direct response engine, working alongside our Senior Manager to manage our growing direct mail footprint and scale nationwide promotions for our flagship Credit Card Products.
What they're looking for
- 5–8+ years of direct marketing experience in financial services or consumer lending, with hands-on expertise in both creative development and direct mail production management
- Production & Print Expertise: Deep working knowledge of direct mail production processes, including digital/offset printing, variable data printing (VDP), postal regulations, and lettershop operations
- Creative Direction & Testing: Experience writing or evaluating high-converting direct response copy, managing agency partners, and running multi-variant matrix testing
- Detail-Oriented QA Mindset: Meticulous attention to detail with a proven track record of managing zero-defect campaigns in a highly regulated credit environment
- Cross-Functional Tools: Proficient in Excel, JIRA, and Confluence, with strong project management skills in a fast-paced, deadline-driven environment
More about this role
Your Role in Our Mission
Prosper is seeking a Direct Marketing Manager to lead creative strategy, campaign testing, and full end-to-end production execution for our Credit Card direct mail portfolio. Reporting directly to the Director of Direct Mail Strategy & Analytics, you will take direct ownership of our Credit Card direct response engine, working alongside our Senior Manager to manage our growing direct mail footprint and scale nationwide promotions for our flagship Credit Card Products.
We are looking for an innovative, data-driven marketer who blends creative strategy with rigorous production execution. In this role, you will not only drive creative testing and hyper-personalized messaging strategies, but also manage complex variable print matrix execution, print vendor relationships, proofing, and on-time campaign deployment.
- Creative Strategy & Testing: Lead the strategy, development, and rotation of Credit Card direct mail creative assets. Design and execute multi-variant test matrices to continuously optimize response, approval, and pull-through rates.
- Full-Lifecycle Production Execution: Manage end-to-end print and mail production, overseeing lettershop execution,...
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