Reacher is the AI TikTok Shop affiliate software for running a TikTok Shop affiliate program at scale — automate creator discovery, outreach, CRM, and affiliate campaigns in one platform. Backed by Y Combinator.
About the role
We are looking for a Partnerships Lead to own three of the highest-leverage relationships at Reacher: our top strategic accounts, the TikTok ecosystem (TikTok Shop US/UK partnerships, category teams, and the TSP network), and our agency partner ecosystem (holding companies, TSPs, and creator agencies). This role reports directly to the co-founder running GTM and works closely with the CEO.
What they're looking for
- 3–6+ years in partnerships, strategic accounts, or business development at a SaaS, commerce, or creator economy platform
- Track record managing 20+ strategic accounts simultaneously with executive-level relationships
- Demonstrated experience closing co-marketing and co-sell deals, not just maintaining relationships
- Strong written communicator who can run a cadence, log outcomes, and drive accountability without prompting
- Comfortable in a fast-moving startup environment with no existing playbook
- Strong execution capability (not strategy-only)
More about this role
We are looking for a Partnerships Lead to own three of the highest-leverage relationships at Reacher: our top strategic accounts, the TikTok ecosystem (TikTok Shop US/UK partnerships, category teams, and the TSP network), and our agency partner ecosystem (holding companies, TSPs, and creator agencies).
This role reports directly to the co-founder running GTM and works closely with the CEO.
Own the day-to-day relationship with TikTok Shop's US and UK partnership, category, and TSP teams
Drive Reacher's TikTok Shop Partner (TSP) certification end-to-end and maintain our positioning in the unified TSP ecosystem
Plan and execute joint webinars, trainings, and category enablement sessions for TikTok's seller and TSP teams
Represent Reacher in TikTok partner groups (Lark, Slack), events, and city-tour activations
Surface platform-level signals (new permissions, beta programs, category opportunities) back to Product and GTM
Own the relationship with our top 20–30 strategic accounts: holding companies (Omnicom/Flywheel, Publicis, Dentsu), enterprise brands (ABH, ColourPop, SKIN1004, Pandora-tier), and high-GMV Reacher Plus clients
Run a structured cadence (weekly to monthly depending on...
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