Discover Red Ventures, a global portfolio of companies at the forefront of AI-enabled digital transformation. Backed by ICONIQ.
About the role
*This role is open to remote or hybrid candidates (East Coast preference), with hybrid being central to our New York, NY or Charlotte area offices.
What they're looking for
- Lifecycle channel expertise: 4–7 years owning lifecycle marketing campaigns with direct accountability for performance across email, push, or SMS
- Builder mentality: You enjoy creating net-new systems from scratch. There's no playbook or reporting baseline here yet, and you'll help define both
- Analytical and creative range: You design sound experiments, catch discrepancies in platform data, write strong briefs, and know what's driving a performance change at the copy or format level
- Structured and clear: You manage multiple partner workstreams without dropping details, and you can distill a complex performance story into a crisp recommendation for a senior leader or a partner team
- High ownership: You hold yourself accountable to outcomes, follow through, and don't wait to be asked
More about this role
*This role is open to remote or hybrid candidates (East Coast preference), with hybrid being central to our New York, NY or Charlotte area offices.
For the Bankrate website click here . Curious how Bankrate fits into Red Ventures? Click here.
We're looking for a Senior Lifecycle Marketing Manager to own the lifecycle work behind these partnerships, from journey architecture and segmentation through creative strategy and reporting. You'll report to the Director of Lifecycle Marketing and work closely with a fellow Senior Lifecycle Marketing Manager also focused on enterprise, each of you owning distinct partner relationships with shared ownership on our highest-priority account. This isn't a one-size-fits-all role. Some partnerships call for full journey builds, others call for strategic recommendations, creative direction, or mocks that the partner's own team executes, but in every case, you're the lifecycle expert in the room, and for some partnerships, that means being client-facing. Because this work is new, there's no existing playbook or reporting baseline yet, you'll help write it.
- Own the work, whatever form it takes: Some partnerships need full journey builds in...
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