About Rippling Rippling gives businesses one place to run HR, IT, and Finance. It brings together all of the workforce systems that are normally scattered across a company, like payroll, expenses, benefits, and computers. Backed by Kleiner Perkins, Lightspeed and Sequoia.
About the role
We're hiring a Director of Product Marketing to own positioning, messaging, and go-to-market strategy for Rippling's Platform, including Rippling AI, our developer offering, and the infrastructure that connects HR, IT, Finance, and Spend into a single system of record.
What they're looking for
- 8+ years of B2B product marketing experience, with direct experience marketing platform, data, or AI products
- A track record of building clear narratives for technical or platform products, and translating them into messaging that resonates with both technical and business buyers
- Proven experience leading and developing high-performing product marketing teams in fast-paced, high-growth environments
- Deep comfort partnering with Product and Engineering leadership
- Experience building and scaling field enablement across talk tracks, competitive positioning, and objection handling
- Excellent written communication skills and an obsession with precision and clarity
More about this role
We're hiring a Director of Product Marketing to own positioning, messaging, and go-to-market strategy for Rippling's Platform, including Rippling AI, our developer offering, and the infrastructure that connects HR, IT, Finance, and Spend into a single system of record.
This role is responsible for turning Rippling’s product breadth and AI offering into a clear story; why a unified employee graph and platform matter, why AI built on top of connected workforce data is fundamentally different from point-solution or general-purpose AI, and why developers and technical buyers should build on Rippling.
This is a leadership role for someone who can move between strategy and execution, setting the narrative for how Rippling talks about its platform and AI capabilities, then translating that narrative into sharp positioning, credible proof points, field-ready enablement and a cohesive distribution strategy.
- Own the positioning for the Rippling platform. Develop and continuously sharpen the core value proposition for Rippling's platform (including data and AI offerings).
- Sharpen the differentiating AI narrative. Build, maintain and deploy value propositions & reasons to believe that...
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