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Field Marketing Manager - Denmark

ServiceNow · Soborg, DK · On-site

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About ServiceNow

It all started when engineer Fred Luddy wrote code that automated a tedious task for his coworker, Phyllis. She cried tears of joy. Backed by Greylock and Sequoia.

About the role

As Marketing Manager, Nordics, you will play a pivotal role in bringing our go-to-market strategy to life across Denmark, Sweden, Norway and Finland. This is a unique opportunity for someone who enjoys operating at both a strategic and executional level. You will help shape regional marketing priorities, while also rolling up your sleeves to deliver impactful campaigns that drive engagement, pipeline and growth.

What they're looking for

  • 5-8+ years of experience in field marketing, demand generation, digital marketing or a related B2B marketing role
  • Proven experience planning and executing multi-channel marketing campaigns that drive measurable business outcomes
  • Strong project management skills with the ability to manage multiple priorities simultaneously
  • Experience adapting global or regional campaigns for local markets and audiences
  • Excellent communication and stakeholder management skills
  • Fluency in English required, Danish or Norwegian language skills are advantageous
More about this role

As Marketing Manager, Nordics, you will play a pivotal role in bringing our go-to-market strategy to life across Denmark, Sweden, Norway and Finland. This is a unique opportunity for someone who enjoys operating at both a strategic and executional level. You will help shape regional marketing priorities, while also rolling up your sleeves to deliver impactful campaigns that drive engagement, pipeline and growth.

Working closely with sales, partners and the wider marketing organisation, you will translate business priorities into integrated marketing programs that connect with customers and deliver measurable outcomes.

  • Partner with sales and marketing leaders to execute integrated marketing programs aligned to the Nordic go-to-market strategy.
  • Own the successful delivery of the Nordic marketing plan, ensuring campaigns and activities are executed consistently, effectively and on schedule.
  • Develop and activate local marketing initiatives across digital, account-based marketing (ABM), partner marketing, events and customer engagement programs.
  • Localise global and regional messaging, content and campaigns to resonate with audiences across Denmark, Norway, Sweden and Finland.

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Read the full posting on ServiceNow's site ↗

Marketing, Communications, and Brand

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