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Account Based Marketing (ABM) Manager

SonarSource · Austin, Texas · On-site

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About SonarSource

Sonar is the independent AI code verification platform trusted by 7M+ developers & organizations to help build secure, reliable software with confidence. Backed by General Catalyst and Insight.

About the role

Own ABM strategy and account selection: Define and run Sonar’s account-based marketing strategy across one-to-one, one-to-few, and one-to-many tiers — partnering with sales to select, segment, and prioritize target and expansion accounts based on fit, intent, and opportunity.

What they're looking for

  • Have 5+ years of B2B marketing experience, with a focus on account-based marketing, demand generation, or integrated campaigns — preferably within enterprise SaaS or technology
  • Bring a proven track record of planning and executing ABM programs (one-to-one, one-to-few, and one-to-many) that engage target accounts and drive measurable pipeline and expansion
  • Have hands-on experience with ABM and intent platforms (e.g., 6sense, Demandbase, RollWorks) and an understanding of how to operationalize account data and intent signals
  • Have strong analytical skills, with the ability to interpret data, optimize spend, track account engagement and pipeline, and report on ROI across channels
  • Be experienced partnering closely with sales and SDR teams to align on account strategy, plays, and follow-up
  • Be proficient with marketing automation tools and CRM systems (e.g., Marketing Cloud, Salesforce)
More about this role

Who is Sonar?

Sonar is driving the future of agent-centric software development. As the leader in AI code review and verification, we solve a critical problem: ensuring that software generated by AI-assisted developers or autonomous agents is reliable, secure, and maintainable.

Integrating seamlessly with Claude Code, Codex, Cursor, GitHub Copilot, Gemini, and Devin, we help over 75% of the Fortune 100 build trusted, reliable, compliant software. Customers who use Sonar are 44% less likely to report an outage due to AI-generated code.

We believe code verification is the critical missing link in the Agent-Centric Development Cycle (AC/DC). Industry giants like Nvidia, ServiceNow, Booking.com, Goldman Sachs, AstraZeneca, and Ford Motor Company count on us to provide independent, explainable, consistent review and governance of their AI-generated code via products like:

SonarQube: The world’s leading AI code review and verification platform.

SonarQube Foundation Agent: Currently topping the leaderboards for agentic software repair.

SonarSweep & Sonar Context Augmentation: Providing the enterprise-grade context and constraints agents need to be truly effective.

Our team operates...

Read the full posting on SonarSource's site ↗

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