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About the role
Marketing at Step runs on data. Every acquisition channel, lifecycle campaign, rewards drop, and measurement decision depends on clean, connected, well-modeled data flowing between our product, our warehouse, and a dozen marketing platforms. Today, much of that work lands on engineering. We're hiring a Director, Marketing Technology, to own it end-to-end.
What they're looking for
- 4+ years in SEO and content, with at least one role owning both strategy and hands-on execution at a consumer app, fintech, or growth-stage startup
- A strong writer and editor who can produce polished, accurate personal finance content daily and enforce a quality bar across freelance and AI-assisted output
- Demonstrated results growing organic traffic: keyword strategy, on-page and technical SEO, and content that ranks
- Experience with YouTube SEO or video content optimization
- Fluent with the modern SEO toolkit: Ahrefs or SEMrush, Google Search Console, GA4, and schema/structured data
- Comfortable running backlink and digital PR campaigns that earn authoritative links
More about this role
Step's mission is to improve the financial future of the next generation. Millions of people use our banking and borrowing products to manage, build, and grow their money. Now that we're part of Beast Industries – the company behind MrBeast – we're poised for a new phase of growth to deliver financial literacy and tools at massive scale.
Marketing at Step runs on data. Every acquisition channel, lifecycle campaign, rewards drop, and measurement decision depends on clean, connected, well-modeled data flowing between our product, our warehouse, and a dozen marketing platforms. Today, much of that work lands on engineering. We're hiring a Director, Marketing Technology, to own it end-to-end.
This is a deeply technical, hands-on role for someone with a software or data engineering background who wants to apply that skill set to growth. You'll be the architect and operator of Step's marketing technology stack: owning our ad channel and attribution integrations, managing our vendor ecosystem (Segment, AppsFlyer, Braze, Funnel, and others), building the data models and analytical tooling the marketing team runs on, and shipping the monthly rewards and offers that drive engagement. You'll...
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