Stord offers fulfillment, warehousing, and transportation for DTC and B2B, plus the integrated software you need to provide your end consumers with the best pre-purchase and post-delivery consumer experience. No matter your product, Stord is ready to power... Backed by Kleiner Perkins and Lux.
About the role
This is an opportunity to own the marketing operations function at a high-growth company. Reporting to the Director of Revenue Operations, the Senior Marketing Operations Manager will build the system Stord uses to analyze pipeline: where it comes from, how it converts, where it stalls, and how it tracks against target. You will stay on top of that data week to week and recommend what to change to grow pipeline, then work with Marketing and Sales to make the changes and measure the results.
What they're looking for
- Stay on top of pipeline week to week: know what is moving, what is stalled, and where the numbers are off trend, and flag it before it shows up in a quarterly miss
- Provide the data and analysis behind the weekly pipeline review and the monthly and quarterly GTM reviews, and make sure campaigns and programs are set up to be measured before they launch
- Build Stord’s marketing attribution model, breaking out pipeline and revenue contribution by channel: demand generation, paid advertising, events, content and brand, partnerships, and SDR outbound
- Build and maintain marketing performance reporting for executive leadership and the Board of Directors, including pipeline by source, channel ROI, funnel conversion, and spend efficiency
- Manage UTM structure, tracking parameters, and campaign tagging standards in HubSpot so attribution data is consistent across programs and platforms
- Refine the attribution model over time as channels and tools change, and document the methodology so Marketing, Sales, and Finance are working from the same definitions
More about this role
Stord is The Consumer Experience Company, powering seamless checkout through delivery for today's leading brands. Stord is rapidly growing and is on track to double our revenue in the next 18 months. To meet and exceed this target, Stord is strategically scaling teams across the entire company, and seeking energetic experts to help us achieve our mission.
By combining comprehensive commerce-enablement technology with high-volume fulfillment services, Stord provides brands a platform to compete with retail giants. Stord manages over $10 billion of commerce annually through its fulfillment, warehousing, transportation, and operator-built software suite including OMS, Pre- and Post-Purchase, and WMS platforms. Stord is leveling the playing field for all brands to deliver the best consumer experience at scale.
With Stord, brands can increase cart conversion, improve unit economics, and drive sustained customer loyalty. Stord’s end-to-end commerce solutions combine best-in-class omnichannel fulfillment and shipping with leading technology to ensure fast shipping, reliable delivery promises, easy access to more channels, and improved margins on every order.
Hundreds of leading DTC and...
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