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Creative Strategist, Brand Partnerships

Substack · New York · Remote

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About Substack

The app for independent voices. Backed by General Catalyst, Y Combinator and a16z.

About the role

The Brand Partnership team at Substack is building our sponsorships business from the ground up. The Creative Strategist sits between the brands and their agencies and the publishers and their agents on Substack. Your job is to turn a brand's goal into a campaign idea, find the publishers who can carry that idea credibly, and stay with it from the first pitch through the work going live and wrapping post-campaign. This is a founding role on a small team, so the frameworks are yours to write.

More about this role

Substack is building a new economic engine for culture, giving the brightest, most interesting, and most creative people on the internet the power of their own publishing platform. The terms of our culture should not be set by gate-keeping legacy media or chaos-fueling social media, but by the people who make and participate in that culture. Substack's model, based on direct subscriptions, has fueled an explosion of independent publishing. It empowers creators with economic autonomy, creative ownership, and a direct connection to their most engaged audiences.

The Brand Partnership team at Substack is building our sponsorships business from the ground up. The Creative Strategist sits between the brands and their agencies and the publishers and their agents on Substack. Your job is to turn a brand's goal into a campaign idea, find the publishers who can carry that idea credibly, and stay with it from the first pitch through the work going live and wrapping post-campaign. This is a founding role on a small team, so the frameworks are yours to write.

Craft creative, culture-defining ideas that work for a brand and feel native to Substack, rather than an ad bolted onto someone's...

Read the full posting on Substack's site ↗

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