TextExpander is a SaaS firm that empowers teams and individuals to accelerate repetitive tasks. TextExpander is a software firm that offers solutions for a business like customer support, sales, recruiting, software development, support, and legal. Backed by Summit Partners.
About the role
Content Strategy. Own the content roadmap and the point of view behind it. Tell the TextExpander story to the broad horizontal audience of people who type the same things over and over, then tell it again — specifically and credibly — to each of the verticals we serve well: healthcare, customer support, legal, insurance, education, and beyond. Decide what gets made, in what format, and why. Build a voice for TextExpander that sounds like us and nobody else.
More about this role
TextExpander is hiring a Senior Content Marketing Manager to own content end to end — production and distribution, in roughly equal measure.
That split is deliberate. You'll decide what gets made, get it made, and own getting it in front of the people it was made for. Reach and downstream revenue are yours, alongside the work itself.
The role is also format-agnostic. Written work matters and will keep mattering, and so do video, short-form social, audio, webinars, interactive tools, templates, and the Snippet libraries that may be our most underused content asset. You'll decide which format an idea deserves and then get it made — sometimes with your own hands, sometimes through the freelancers, creators, and agency partners you direct.
Content Strategy. Own the content roadmap and the point of view behind it. Tell the TextExpander story to the broad horizontal audience of people who type the same things over and over, then tell it again — specifically and credibly — to each of the verticals we serve well: healthcare, customer support, legal, insurance, education, and beyond. Decide what gets made, in what format, and why. Build a voice for TextExpander that sounds like us and...
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