At Tive , we imagine a fully-transparent world in which everything and everyone is connected. We innovate beyond what the world thought possible—so what people hold near and dear arrives on time and in full. Backed by Techstars.
About the role
As the Director, Product Marketing , you will lead the next chapter of Product Marketing at Tive. Reporting to the Director, Global Marketing, you’ll bring the strategic thinking, customer focus and narrative clarity needed to sharpen how we position our products and communicate their value across our evolving hardware and software capabilities.
What they're looking for
- 8+ years of experience in B2B Product Marketing, ideally in SaaS, connected hardware/IoT, or supply chain/logistics technology
- Bachelors degree in business or marketing
- Proven experience developing messaging and Go-To-Market strategies across multiple product types and industries
- Strong ability to synthesize technical product inputs into clear, concise, buyer-friendly messaging
- Track record of supporting vertical specific GTM motions
- Confident speaker, comfortable in front of large, senior groups both in person and in virtual environments
More about this role
As the Director, Product Marketing , you will lead the next chapter of Product Marketing at Tive. Reporting to the Director, Global Marketing, you’ll bring the strategic thinking, customer focus and narrative clarity needed to sharpen how we position our products and communicate their value across our evolving hardware and software capabilities. As our offering grows in complexity and reach, you’ll own the messaging frameworks, product and vertical positioning, and Go-To-Market strategies that ensure Tive stands out and scales effectively.
With proven experience developing others, you’ll also manage an existing Senior Product Marketing Manager and together, you’ll operate as a highly collaborative team, with this role focused on setting strategic direction, evolving the function and ensuring we are equipped to scale with confidence.
This is a high-impact role for a senior product marketer who is ready to shape how Tive tells its product story and scale a function that is critical to Tive’s next phase of growth.
About the Role
- Own the development and evolution of product and vertical-level messaging across Tive’s full product portfolio
- Lead Go-To-Market (GTM) planning for major...
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