Twin Health helps employees and health plan members improve their metabolic health for normalized blood sugar, reduced medications, and sustained weight loss. Backed by Peak XV and ICONIQ.
About the role
Join us as we reinvent the standard of care in metabolic health. We are looking for a Senior Marketing Analyst to own measurement and insight across our marketing channels — email, direct mail, and digital. This role sits at the intersection of marketing strategy, data, and technical execution, turning raw campaign and behavioral data into clear, actionable analysis that drives decisions at every level, from channel owners to the executive team.
What they're looking for
- 10+ years in marketing analytics, data analytics, data science, or a closely related field, with the experience and technical expertise to function successfully and independently in this role
- Strong SQL skills, including the ability to write complex queries against large datasets
- Hands-on experience with Snowflake and dbt (or comparable cloud data warehouse and transformation tooling)
- Proven experience measuring email, direct mail, and digital marketing performance
- Working knowledge of attribution, marketing mix modeling, and paid channel analysis
- Hands-on experience building data science models — including marketing mix modeling, propensity modeling, and Bayesian network analysis — and applying them to real marketing decisions
More about this role
At Twin Health, we empower people to improve and prevent chronic metabolic diseases, like type 2 diabetes and obesity, with a new standard of care. Twin Health is the only company applying AI Digital Twin technology exclusively toward metabolic health.
We start by building a dynamic model of each person’s metabolism — drawing on thousands of data points from CGMs, smartwatches, and meal logs — that maps their personal path to better health. Guided by a dedicated clinical care team, our members have lowered their A1C below the diabetes range, achieved lasting weight loss, and reduced or even eliminated medications, all while living healthier, happier lives.
Our team at Twin Health is passionate, talented, and united by a shared purpose: to improve the metabolic health and happiness of our members. We believe in empowering every Twin to make a meaningful impact for our members, our clients, and each other, while enjoying a supportive, collaborative work environment.
Twin has been recognized not only for our innovation but also for our culture, including: Innovator of the Year by the Employer Health Innovation Roundtable (EHIR), selected to CB Insights’ Digital Health 150, and named...
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