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Senior Creative Strategist, Growth Marketing

Vagaro · Pleasanton, CA · On-site

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About Vagaro

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About the role

Why Vagaro? At Vagaro, we believe in fostering a collaborative and inclusive work environment where every team member can thrive. Our culture is built on innovation, continuous learning, and a passion for making a positive impact. We support our employees' growth and vision for themselves, offering opportunities for professional development and career advancement. Join us and be part of a team that values creativity, teamwork, and a commitment to excellence. Plus, we know how to have fun while getting the job done!

What they're looking for

  • 5+ years of experience in creative strategy for performance or growth marketing, with hands-on experience across paid social and/or paid search
  • Proven ability to develop creative briefs and testing frameworks that drive measurable improvements in paid campaign performance
  • Strong data fluency — you’re comfortable pulling from creative analytics tools and translating performance signals into strategic direction on your own
  • Deep familiarity with platform-specific creative best practices across Meta, TikTok, YouTube, and/or Google
  • Working knowledge of CRO principles and landing page strategy — you understand how traffic source and audience intent should shape the page experience, even if you’re not the one building it
  • Excellent communicator who can present findings and recommendations clearly to creative teams and non-marketing stakeholders alike
More about this role

Why Vagaro? At Vagaro, we believe in fostering a collaborative and inclusive work environment where every team member can thrive. Our culture is built on innovation, continuous learning, and a passion for making a positive impact. We support our employees' growth and vision for themselves, offering opportunities for professional development and career advancement. Join us and be part of a team that values creativity, teamwork, and a commitment to excellence. Plus, we know how to have fun while getting the job done!

What you'll Be Doing: We’re looking for a Sr. Creative Strategist to own creative strategy and experimentation across our growth marketing channels. This is a high-impact, cross-functional role that sits at the intersection of performance data, creative direction, and conversion strategy.

Our paid search and paid social channels are growing, and we have a talented creative team ready to execute — what we’re missing is the strategic layer in between: someone who can look at what the data is telling us, turn it into sharp creative briefs and hypotheses, and build a testing infrastructure that makes us smarter over time. You’ll also bring a CRO lens to how we think about...

Read the full posting on Vagaro's site ↗

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