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Sr. Demand Generation Manager

vCluster · United States · Remote

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About vCluster

Give every tenant their own isolated Kubernetes cluster. Built for AI Cloud Providers, AI factories, and multi-cloud Kubernetes platforms running production AI infrastructure. Backed by Berkeley SkyDeck.

About the role

As a Sr. Demand Generation Manager at vCluster Labs, you aren't just running campaigns, you are building the targeted account motion that turns the right platform engineers and infrastructure leaders at the right enterprises and AI Cloud providers into pipeline. There's no existing playbook. You write it. You own paid channels, account-focused programs, and the reporting that proves what's working. Found on 1752vc Careers, the job board for startup and VC roles.

What they're looking for

  • B2B Demand Gen Ownership: You've owned demand gen at a B2B SaaS or infrastructure company, ideally selling to technical buyers (DevOps, platform engineering, CTOs). You know how to build a pipeline in a market where buyers hate being marketed to
  • Marketing Technology Fluency: You're fluent in the modern demand gen stack: HubSpot or Marketo, Salesforce, LinkedIn Ads, Google Ads, intent data (6sense, Bombora), and at least one ABM platform
  • Revenue-Oriented Mindset: You report on pipeline contribution, not just leads. You can explain CAC, LTV, and payback period in a conversation with the CEO
  • Builder Mentality: You've built programs from early-stage there's no existing playbook here, and you're energized by that, not slowed down by it
More about this role

As a Sr. Demand Generation Manager at vCluster Labs, you aren't just running campaigns, you are building the targeted account motion that turns the right platform engineers and infrastructure leaders at the right enterprises and AI Cloud providers into pipeline. There's no existing playbook. You write it. You own paid channels, account-focused programs, and the reporting that proves what's working. If you've done B2B demand gen in the technical infrastructure space and you know the difference between a broad PLG motion and a precision account campaign, this is yours to own.

Targeted Account Campaign Ownership: Build and execute multi-touch campaigns aimed at specific platform engineering and infrastructure personas at enterprise accounts and AI Cloud providers, not broad awareness plays, but precise programs designed to get the right people into pipeline. You decide the channel mix, you build the programs, and you own the results.

Channel Management: Own paid social (LinkedIn), paid search, content syndication, and digital programs day-to-day. You manage budget allocation across channels, cut what isn't working, and make the case for what should get more spend.

Livestream &...

Read the full posting on vCluster's site ↗

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